Hot Summer Car Accessory

X air fresheners have become THE chicest choice for all your car (both private and taxi) air freshening needs. The white X on black background (essentially the Spike Lee movie poster) cornered the market for a while, but now it seems an array of colors have flooded the market. For a while TBE thought they were kind of low-class, but I’ve more recently seen them displayed prominently in the windshields of an array of Mercedes and things. No word yet on the socio-political import of these air fresheners, or the identities of the clever viral marketers behind their rapid market ascent.

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